// Overview
Where this product fits
// Audience
Who it is for
Founders with an idea and a first group of users in mind, who need a working product to test it with before raising money or hiring a full team.
// Problem
The problem
Building everything at once spends the budget before anyone has used the product, while a slide deck or a mock-up cannot show whether people will come back to it.
// Deliverables
What we would build
A brief and a scoped first release
We agree what the first release must prove and what can wait, written down so every later decision has something to be checked against.
A clickable prototype to test early
A prototype puts the main flow in front of real people before any code, so the riskiest ideas are tested while they are still easy to change.
Sign-up and the core user flow
Users sign up and complete the task the product exists for, built properly so it can grow instead of being thrown away later.
A simple admin to follow usage
A simple admin shows who signed up and what they did, so you can follow how the product is used without asking a developer.
A way to collect user feedback
Users tell you what works and what does not from inside the product, and their notes reach you while the experience is still fresh.
A roadmap for the next release
What you learn from the first users becomes an ordered plan for the next release, with each item tied to what people actually did.
// Process
How it works
- 01.
We agree the question the MVP answers
Before design starts, we write down the question the release must answer and how you will know the answer when you see it.
- 02.
A prototype is tested before code
People from your audience try the prototype, and whatever confuses them is fixed in design, where a change is quick to make.
- 03.
The first release ships to real users
A working product goes live to your first users, with sign-up, the core flow and the admin in place.
- 04.
Their feedback shapes what comes next
We review usage and feedback with you, and together they decide what the next release adds, changes or removes.
Let's build
your product.
Tell us what you're building and where it stands. We'll scope it with you on a call and give you a straight answer on fit.
- 01
Book a call
Pick a time on our calendar and tell us what you want to build.
- 02
Shape the scope
Together we name the users, the first release and what success looks like.
- 03
Get a proposal
We send a written plan with the scope, the steps and the engagement that fits.
- 04
Start the work
We begin with Discovery and show you working software early and often.